Contract Media Kit 2010 | Print Info: Specifications

Download

2010 Mechanical Requirements: Magazine Trim Size — 9" Wide, 10-7/8" Deep
Ad Size	Non-Bleed: Width x Depth	Bleed: Width x Depth	Trim: Width x Depth
Spread		18-1/2 x 11-1/8	18 x 10-7/8
Full Page	7-3/4 x 10	9-1/4 x 11-1/8	9 x 10-7/8
1/2 Page Island	5-1/2 x 7-9/16	5-7/8 x 8-3/16
1/2 Page Vertical	4-3/16 x 10	4-9/16 x 11-1/8
1/2 Page Horizontal	7-3/4 x 4-7/8	9-1/4 x 5-3/8
1/4 Page	4-3/16 x 4-7/8	4-9/16 x 5-3/8
Inserts	Pre-Trim	Final Trim
Tip-In	8-5/8 x 11-1/8	8-5/8 x 10-7/8
Bind-In	9-1/4 x 11-1/8	9 x 10-7/8
Ideas & Information	Non-Bleed: Width x Depth
1/2 page horizontal	8 x 4-1/2
1/2 Page Vertical	3-7/8 x 9-1/8
1/4 Square	3-7/8 x 4-1/2
1/8 Horizontal	3-7/8 x 2-1/8
1/8 Vertical	1-7/8 x 4-1/2
Bleeds, Preferred Positions, Short Rates, Rebates
• Bleed or oversized ads — Subject to 10% surcharge on space rate. • Preferred positions (other than covers) — 10% surcharge on space rate. • Guaranteed Positioning — 10% surcharge on space rate. • Short rates will be billed upon cancellation of contract or failure to fulfill minimum requirements.
Inserts
Contact Barbara W. Lau, Production Manager, T 646.654.7308 barbara.lau@nielsen.com for required quantity and shipping instructions.
Utilize Our List Rental To Reach Customers
• 30,182 postal addresses • 24,242 phone numbers • 35,319 email addresses